Authentic leaders talking openly about themselves and their journey so far

Sam Simister

Supply Chain Directorinnocent

In this week’s conversation, we learn about the extraordinary career of Sam Simister, Supply Chain Director at Innocent. During her career Sam has gone from the corporate culture of M&S to the free-thinking world of Innocent Drinks. It’s a journey that has seen her travel the globe including taking a leap into the unknown for a job in the US where she also enjoyed success with her own business.

The former ‘Head of Fruit’ for Innocent, discusses her early aspiration to be a doctor and the role that her parents played in always pushing her forward and helping her pick herself up when things didn’t go according to plan. You will also hear more about the unique culture at Innocent and its inspirational leaders.

Official Biography

Sam always fancied being a doctor but somewhere along the way, ended up being seduced by the exciting world of food technology and biochemistry.
Whilst studying Food Science at The University of Surrey, Sam spent her industrial placement year working as a food technologist at M&S. Here she discovered her first food love - fruit.
After leaving university, Sam continued to work for M&S, travelling to all sorts of far flung places across the globe, sourcing the very finest fruit and salads for them.
She then spent 7 years in the USA, firstly running own label Business Development for them at Kings Supermarkets before going on to set up  her own business.
Having fully enjoyed the bright lights of Manhattan, a chance call from an old colleague introduced her to innocent and she’s been growing the business there ever since.
At innocent sitting on the board, Sam is accountable for the supply chain & everything in the bottle…From coaching and developing her team and suppliers alike to buying fruit, developing new recipes and working on exciting leading edge processes, people (and fruit) are at the heart of what Sam does every day.
When not heading up the Supply Chain team, you’re most likely to find Sam riding horses and mountain bikes, swimming or partaking in her favourite sort of sourcing – undiscovered places to enjoy great food.